How Anvil works
Extract DNA.M by reading on MercyChain. Redeem your Pearls here for real books and goods — we collect and deliver. And exchange the things you've finished, so your value keeps moving.
The loop
Reading builds the habit — and pays for itself
Young readers read in the MercyChain app and extract value page by page. They mint the passages they love, then redeem here for real books — so reading funds more reading.
Read a page
Open a book in the MercyChain reading app.
Extract DNA.M
Extract value for every page you finish.
Mint a Pearl
Highlight a passage you love and keep it.
Redeem a book
Turn Pearls into real books on Anvil.
Redeeming Pearls
Find it, redeem, we bring it
Browse & search
Find your next read from books listed across the UAE.
Redeem it
Redeem with your Pearls — or card, Apple Pay & Ziina. A flat AED 15.00 delivery fee.
We deliver
We collect from the reader and bring it to your map location.
Exchanging an item
Snap a photo, list it, done
Snap & list
Add a photo and set what it's worth in Pearls. We fill in the title and details for you.
We collect
When someone redeems it, we arrange pickup from your saved location.
Value comes back
Once it's on its way to the reader, your share comes back to you — ready to redeem again.
Delivered across all 7 emirates
One flat delivery fee of AED 15.00 per order. Can't find a book? Post it on the Wanted board and an owner may list it.